Tuesday, May 29, 2007
Competitive Advantage
Every company should understand - and continually focus on their competitive advantage, sometimes referred to competitive edge. Your competitive edge is the advantage your company has over rivals in attracting customers and defending against customers. Sources of the advantage include characteristics such as a manufacturing technique, brand name, human skill set, etc that a competitor cannot duplicate without substantial cost and risk. Let us help you better understand and hone your companies competitive advantage! Synchronous experts are available to help ASAP!
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