I think "supply chain" is the most mis-used term in industry today. If not the most mis-used, maybe it is the most frustrating for me since it is so close to home. Some companies talk about supply chain when the are thinking of procurement, or maybe logistics, or maybe demand planning. In my thinking supply chain refers to the global network used to deliver products and services from raw materials to end customers through an engineered flow of information, physical distribution, and cash.
Put more simply - supply chain is everything from cash to cash. Supply chain IS planning, and procurement, and manufacturing, and logistics, and customer service. Supply chain is about optimizing the overall supply chain rather than excellence in one or more functional areas that may detract from excellence in another supply chain work process.
We think total multi-disciplinary supply chain, and we are happy to help you define and optimize yours.
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